PINK the Boathouse

Celebrate Breast Cancer Awareness Month with a Day of Action!

To honor Row for the Cure’s 26th Anniversary and recognize October as Breast Cancer Awareness Month, the organization is inviting the rowing community to gather and Pink the Boathouse! Row for the Cure, along with it's Pink the Boathouse partners, Pocock Racing, Pocock Foundation, Regatta Central, Rowing Blazers, Scull and Sweep, JLRacing and USRowing, celebrate the continued campaign to end breast cancer.
The month-long initiative, which will include tributes to survivors, honoring those lost to breast cancer and recognition of caregivers, is designed to demonstrate the rowing community’s continued support of breast cancer survivors and those still battling and the ongoing effort to end breast cancer. It’s a very simple concept- get your pink on and share stories! 
Saturday, Oct 5 is Pink the Boathouse Day and on that day all rowers are encouraged to wear pink and celebrate in some fashion. Below are suggestions on how your club can participate in Pink the Boathouse, but this program has been designed with maximum flexibility to allow every club to celebrate in its own way. There is no right or wrong way to get involved- but all are encouraged to showcase their commitment to ending breast cancer with PINK activities and are asked to share photos/ videos/stories. A broad social media campaign with #pinktheboathouse will showcase the efforts of all the participating clubs.

How will an organization Pink the Boathouse?
1. Wear pink in October to a race/ all races
2. Wear pink in October to every Saturday practice
3. Host an event on October 5 or any day
4. Host an event on any day in October
5. Light up your boathouse in pink light
6. Hang a pink banner on/in your boathouse for the month and/ or hang a banner on your
tent at regattas
7. Post practice pink party
8. Whatever you chose to do; Share photos, videos, stories on social media with the tag #pinktheboathouse so we can share with the RFTC community.

About Row for the Cure

Row for the Cure (RFTC) is the rowing and water-sports community’s crusade against breast cancer, working with organizations which provide rowing for survivors and raising over $2.7 million to benefit local affiliates of Susan G.Komen through a series of regattas and indoor rowing events across the U.S. Komen works with partners to fund research, community health, global outreach, and public policy initiatives in order to make a major impact against breast
cancer.

Learn more about Row for the Cure and please consider hosting an event in 2020.